Absolut Vodka brought its Absolut X series to Soho Studios in Midtown Miami on Thursday with a combination concert/art exhibit.
The featured artist was Agustina Woodgate and British indie rock band Bloc Party was performing live!
Special drinks created by mixologist John Lermayer were served for free!
That explained the HUGE crowd waiting to get in! The line wrapped around the block!
Once inside, guests were treated to a variety of specially created drinks, all featuring Absolut vodka. Servers were also bringing around trays of hors d'oeuvres.
Costumed hostesses handed out masks to party goers, or they could get their masks painted on by makeup artists.
A DJ kept the party going while guests checked out Absolut ad art and wrote special messages on a unique color board!
Bloc Party finally hit the stage at 11 p.m. And fans were ready for the indie rock band from London!
After the party, and in cooperation with the non-profit Architecture for Humanity, Agustina Woodgate’s finished art will be donated and installed in a public space.
The Absolut X party rolls on though! There are more parties planned this summer in Seattle, New York City and Philadelphia!