Kmart's 'Show Your Joe' commercial stirs controversy

Commercial is promoting Joe Boxer brand


MIAMI – Kmart is at it again. Another commercial, another controversy. This time, it's a "Jingle Bells" parody.

The new commercial is called "Show Your Joe" and it shows a bunch of men in boxers. They start out behind a curtain, then after it falls, the men begin to do a dance.

This year, Kmart has gotten everyone talking with their commercials. After the viral success of "Ship My Pants" and "Big Gas Savings", Kmart released it's "Back to School Layaway" promotion - which is all about "yo mama" jokes.


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