Republican candidates stay away from spending on TV ads

Democrats in governor's race investing more on advertising in South Florida

By Glenna Milberg - Reporter, Andrea Torres - Digital Reporter/Producer

HIALEAH, Fla. - The race for Florida governor is the second most expensive in the country. 

Neither of the candidates vying for the Republican governor candidacy are spending money on television advertisement and this could be costing them. 

"It's because y'all charge too much," Agriculture Commissioner Adam Putnam joked.  

The 44-year-old conservative Republican spent time Friday with Cuban exiled Bay of Pigs veterans in Miami's Little Havana and was attending an event in Hialeah. His 39-year-old opponent, U.S. Rep. Ronald DeSantis, is banking on the endorsement of President Donald Trump. 

"While the presidential thumb is a big one to put on the scale of Florida politics, I believe that my knowledge and passion for Florida will overcome," Putnam told Local 10 News.

Putnam went on to explain that his campaign's TV advertising will have an increased focus on South Florida. He also said he's advertising on South Florida radio stations and in the mail.

The two billionaire Democratic candidates for governor, Jeff Greene and Philip Levine, are the only ones buying South Florida airtime, and when it comes to name recognition, it appears to be paying off on the streets of Miami.   

Greene, a 63-year-old Palm Beach developer, is funding his own campaign and has promised that if he is the Democratic nominee, he is going to bring a Democratic Senate to Tallahassee. The latest poll shows he is behind Levine, the former mayor of Miami Beach. Levine has the endorsement of Unite Here Florida, one of the largest service industry unions. 

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