Jimbo's Place nostalgia hits after James 'Jimbo' Luznar dies

Social media users share memories of a former hideaway for pirates

MIAMI – James "Jimbo" Luznar, who ran Jimbo's Place in Virginia Key for decades, died of complications with Alzheimer's disease Wednesday. He was 89. 

When the Maryland native left a small business that he established in 1954 to make way for the former Miami Herald building in the 1960s, he found refuge in Virginia Key.

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Armed with what seemed like a never ending supply of cheap beer, fishing baits and smoked fish, Luznar developed a following.

For lovers of clandestine spots, Jimbo's Place was Miami's best kept secret. The adjacent area had a privileged view of downtown.

Graffiti writers liked to spray paint the abandoned wacky things he collected. And after it closed, Gramps, a bar in Miami's Wynwood, celebrated his last birthday. 

"Jimbo. You're a SoFla legend,"  Lauren Hartog said on Twitter. "A cold beer will be had in your honor."

Friends and family will celebrate Luznar's life July 17 at Gramps in Wynwood.


About the Author

The Emmy Award-winning journalist joined the Local 10 News team in 2013. She wrote for the Miami Herald for more than 9 years and won a Green Eyeshade Award.

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