Elf Bar finds an easy way around US vape import ban: a name change

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An Elf Bar disposable vaping pod device, now renamed under the brand name EBCreate, is displayed, Thursday, Oct. 12, 2023, in Washington. Months after U.S. regulators tried to block imports of Elf Bar in May 2023, the top-selling Chinese disposable e-cigarette remains widely available thanks to a simple but effective tactic: a name change. (AP Photo/Andrew Harnik)