PEPSI

Pollution is killing our ocean, which is filled with more than 150 million tons of plastic.

It replaces Pepsi, which sponsored the show for the past 10 years, a mega-TV attraction.

The NFL says Apple Music will be the new sponsor of the Super Bowl halftime show.

Lake was embraced by Donald Trump and his supporters when she left her career in journalism.

An earlier version of this story incorrectly stated the CHIPS and Science Act was signed into law.

The NFL and Pepsi officially renewed their 40-year relationship, but Super Bowl halftime rights are going back on the market.

This new soda won't be available in stores and will only be available through a social media giveaway.

This new soda won't be available in stores and will only be available through a social media giveaway.

The two companies announced the joint venture nearly a year ago with the goal of creating plant-based snacks and drinks together.

Companies who had their logo appear during the 2022 Super Bowl generated $170 million of media value, software company Hive told CNBC.

PepsiCo beat expectations for fiscal fourth-quarter earnings and revenue, but warned of cost pressures ahead.

The 2022 Pepsi Super Bowl Halftime Show will feature performances by Kendrick Lamar, Mary J. Blige, Snoop Dogg, Eminem and Dr. Dre.

Super Bowl LVI will return to California on Sunday, February 13 at Inglewood's SoFi Stadium.

PepsiCo and Sam Adams brewer Boston Beer are teaming up to create an alcoholic version of Mountain Dew.

PepsiCo on Tuesday reported that its quarterly revenue rose more than 20% as restaurant demand for its drinks returned, fueling an earnings beat.

Some have accused the model of appropriating Mexican culture in an ad for her newly-launched 818 tequila brand.

LeBron James is the new face of Pepsi's Mtn Dew Rise energy drink, his first campaign with the company since switching over from Coca-Cola.

PepsiCo on Thursday reported quarterly earnings that topped analyst estimates as consumers maintained their pandemic snacking habits.

The GOP must boycott baseball, Coke and all of ‘woke America’ over complaints about Georgia voter suppression laws.

PepsiCo, with an assist from NBA superstar LeBron James, is hoping to win over coffee drinkers with a new line of energy drinks under its Mountain Dew brand by touting its taste and ability to invigorate consumers. Energy drinks generated $14.15 billion in retail sales last year, according to Euromonitor International. The company has also been leaning on the Mountain Dew brand, which is known for its high caffeine content, to launch new energy drinks. According to Euromonitor, Mountain Dew holds about 7% market share in carbonated soft drinks, putting it in fifth place. "It's not about creating another extension under Mountain Dew, it's about creating another brand under the Mountain Dew family," Torres said.

PepsiCo will launch a line of cocktail mixers under a new brand, Neon Zebra, next month. Pepsi had already been tracking the at-home drinking trend, particularly by consumers between the ages of 21 and 34 years old. In the 52 weeks ended Feb. 13, U.S. consumers have spent $304.6 million on cocktail mixers, up 36% from a year ago, according to Nielsen retail data. Q Mixers and Owen's Craft Mixers are among the upstarts trying to modernize the category. In 2019, Pepsi's rival Coca-Cola rolled out its own line of cocktail mixers for dark spirits based on its namesake soda, but the products were only available in the United Kingdom.

Ad inventory on the Super Bowl is "virtually" sold out for the Feb. 7 game, according to ViacomCBS. CBS will broadcast the Super Bowl on Feb. 7. Inventory on the Fox broadcast of the 2020 Super Bowl had been sold out by the prior November, but it's not unusual for in-game ad slots to remain until much closer to game time. Though the Super Bowl has always represented a rare opportunity for advertisers to get American eyeballs on their brand, it's been a difficult and uncertain year for many businesses. Meanwhile, Pepsi will continue to sponsor the halftime show, but it's passing up traditional ad time.

Beyond Meat and PepsiCo are creating a joint venture to develop snacks and drinks made from plant-based proteins. In 2019, Chobani introduced coconut milk-based yogurt and Nestle brought out companies producing plant-based burgers and ground meat. Meat giant Tyson Foods, which used to own a stake in Beyond Meat, now has its own line of plant-based meats. The new partnership "follows longstanding efforts by PepsiCo to help build a more sustainable food system," reports Beef Magazine. The joint venture will be managed through a new entity called the Planet Partnership.

Beyond Meat and PepsiCo are creating a joint venture to develop snacks and drinks made from plant-based proteins. In 2019, Chobani introduced coconut milk-based yogurt and Nestle brought out companies producing plant-based burgers and ground meat. Meat giant Tyson Foods, which used to own a stake in Beyond Meat, now has its own line of plant-based meats. The new partnership "follows longstanding efforts by PepsiCo to help build a more sustainable food system," reports Beef Magazine. The joint venture will be managed through a new entity called the Planet Partnership.

Beyond Meat and PepsiCo announced Tuesday that they've formed a joint venture to create, produce and market snacks and drinks with plant-based substitutes. Shares of Beyond jumped as much as 31% in morning trading on the news, while Pepsi's stock rose about 1%. More than 38% of the Beyond Meat shares available for trading are sold short, according to FactSet. Shares of PepsiCo are roughly flat over the last year, giving it a market value of $196 billion. The company has a market value of $9.95 billion.

Budweiser, Coke and Pepsi, which have debuted some iconic Super Bowl commercials in the past, are opting not to pay the astronomical fee for a 30-second ad spot during the big game this year. Anheuser-Busch, which usually runs Budweiser and Bud Light ads during the Super Bowl, says it is donating the money it would have spent on the ads to coronavirus vaccination awareness efforts. A 30-second spot during the Super Bowl runs for an estimated $5.5 million, the AP reports. Of course, other brands will return to the Super Bowl commercial breaks, including M&M's, Pringles and Toyota, according to the AP. Super Bowl 55 is scheduled to be played on Sunday, February 7 and will air on CBS.

Cheetos' Super Bowl ad will feature a snack-themed rendition of Shaggy's "It Wasn't Me." Frito-LayThis year's Super Bowl will be an extravaganza of first-time Super Bowl advertisers. CadillacActress Winona Ryder is reprising her "Edward Scissorhands" for a Super Bowl ad for Cadillac. ChipotleChipotle is running its first-ever Super Bowl ad, titled "Can a Burrito Change the World?" RobinhoodRobinhood's first Super Bowl ad features the message: "You don't need to become an investor.

The NFL, Pepsi and Roc Nation announced Thursday, Nov. 12 that the three-time Grammy winner will perform at the 2021 Pepsi Super Bowl Halftime Show on Feb. 7 at Raymond James Stadium in Tampa, Florida. (Photo by Rob Grabowski/Invision/AP, File)LOS ANGELES – The Weeknd will bring his popular falsetto vocals to the 2021 Pepsi Super Bowl Halftime Show. “We all grow up watching the world’s biggest acts playing the Super Bowl and one can only dream of being in that position,” the singer said in a statement. This is an extraordinary moment in time and the Pepsi Super Bowl LV Halftime Show is going to be an extraordinary experience with an extraordinary performer.”Roc Nation and Emmy-nominated producer Jesse Collins will serve as co-executive producers of the halftime show. “We are thrilled to have The Weeknd join us in Tampa Bay on the Pepsi Halftime Stage,” said Brian Rolapp, the NFL’s chief media and business officer.

Organic revenue, which strips out the impact of foreign currency, acquisitions and divestitures, grew 4.2% in the quarter. Both its Frito-Lay and Quaker Foods businesses reported organic revenue growth of 6%, despite economies opening up and consumers feeling more comfortable leaving their homes. Frito-Lay saw higher sales in its Tostitos, Cheetos and Doritos, while Quaker Foods' pasta and macaroni and cheese dishes reported double-digit sales growth. Its North American beverage unit's organic sales rose by 3% in the quarter. Pepsi's international business reported organic sales growth of 4%, fueled by higher demand for snacks.

Like the gentlemen they are, the Miami Heat took a night off from delivering nail-biting playoff victories to allow the Miami Dolphins a moment in the nationally televised spotlight. And because the Dolphins won, Pepsi cans with quarterback Ryan Fitzpatrick's signature beard will soon be popping up around South Florida. If replaced, it's not out of the question that Fitzpatrick would never start another game in the NFL ever again. An 0-3 start would have meant the season was in jeopardy of being another irredeemable, complete mess, otherwise known as a normal Miami Dolphins season. To recap: Dolphins > Jaguars.

Lady Gaga's Saturday-night concert proved to be a shot at redemption for the pop-up music venue Meridian Island Gardens on Watson Island. The rain continued well into Saturday evening, casting a cloud of uncertainty over one of the most anticipated pre-Super Bowl events of the weekend. EXPAND Lady Gaga performed her Las Vegas show, Enigma, in Miami Saturday night. Getty Images for AT&TOver the span of about 90 minutes, Gaga performed a roadshow version of her Las Vegas residency, Enigma, for eager South Florida fans. After bringing her dancers back out for disco-pop dance numbers "Bad Romance" and "Born This Way," she closed the show in a vintage Lady Gaga T-shirt while belting out "Shallow" from A Star Is Born.

Bill Nye in SodaStream's 2020 Super Bowl ad. I have a SodaStream machine here, I have a SodaStream machine at my house in Los Angeles. And I guess we have two SodaStreams at the Planetary Society, if you will, the office," he told CNBC via phone last week. The CEO of the Planetary Society and scientist known as "the Science Guy" will appear (albeit briefly) in SodaStream's first Super Bowl spot for several years. "I joined the Planetary Society.

MIAMI GARDENS Pepsi SuperFest Miami LIVE today announced that Pepsi is now the new title sponsor of the Pepsi SuperFest Miami LIVE Festival, which will be held Jan. 24 through Feb. 3, 2020, in Miami Gardens, Florida. We are proud to have Pepsi join as the new title sponsor of Pepsi SuperFest Miami LIVE, said Ted Lucas, Executive Producer of Pepsi SuperFest Miami LIVE. The Super Bowl gives Miami Gardens an opportunity to shine on the world stage. Our partnership with Pepsi will help Pepsi SuperFest Miami LIVE showcase South Floridas vibrant energy and enhance the overall fan experience.Pepsi SuperFest Miami LIVE was created by Melvin Bratton University of Miami Hurricane Football Great & Former NFL Football Player and Ted Lucas, Slip n Slide Records President. Additionally, the partnership with Pepsi will provide Pepsi SuperFest Miami LIVE more opportunities to reach, engage and celebrate Super Bowl LIV with NFL fans, visitors and the South Florida community.

It looks like PepsiCo could beat rival Coca-Cola to market with a coffee-cola beverage. Twelve-ounce cans of Pepsi Cafe will arrive at U.S. stores in April, but will be available only for a limited time. Coke's version, Coke Plus Coffee, is available in international markets, but the Atlanta-based company has not announced a U.S. launch despite months of speculation. Pepsi Cafe will come in two flavors: original and vanilla. Both iterations inspired the taste of Pepsi Cafe, which took more than a year and half to develop.

Brands including Lego and Pepsi have taken to Twitter to mock Tesla's Cybertruck the 'bulletproof' electric pickup truck whose windows were smashed by a metal ball at its launch last week. Toy company Lego tweeted on Wednesday: "The evolution of the truck is here. The launch of Tesla's Cybertruck attracted worldwide headlines when Musk claimed it was "bulletproof" against a 9mm handgun at a promotional event in Los Angeles last Thursday. But when Tesla's chief designer Franz Von Holzhausen threw a metal ball at two of its windows, they both shattered. Production of the Cybertruck begins in 2021 and Musk has claimed on Twitter to have had 250,000 pre-orders.

The company reported sales that topped forecasts, thanks in part to a double-digit increase in volume for its 7.5-ounce mini cans. The company also said that its Coca-Cola Zero Sugar brand posted double-digit sales growth. Coke changed the name of its Coke Zero product to Coca-Cola Zero Sugar a few years ago. The company said Friday that Coca-Cola Energy and Coca-Cola Energy Cherry will be available in the US in January and that there will be zero-calorie versions of them as well. Coca-Cola Energy debuted in Spain and Hungary earlier this year and the company said it is now available in more than 25 countries.

After weeks of speculation, it's official Jennifer Lopez and Shakira will be headlining the Pepsi Super Bowl Halftime Show. Both Lopez and Shakira took to Twitter Thursday afternoon to tease the collaboration, each sharing a photo of the other. Jay-Z's Roc Nation company will co-produce the halftime show, which will air on Fox in 180 countries. While 2019's Super Bowl was watched by the fewest people in 11 years, according to Nielsen, it still remains one of the biggest advertising opportunity for companies. It's likely that the lower-than-average viewership was due to the game being the lowest-scoring contest in Super Bowl history.

Coke plans to sell Coca-Cola Energy in 20 countries by the end of 2019. Energy drinks, which represent 92% of the energy market, are entirely responsible for that growth, Mintel found. Monster Energy is far and away the market leader for energy drinks, representing 43% of sales, according to data from Beverage Digest. The company views Coca-Cola Energy as a "softer flavor competitor" than other energy brands. Early results show that the energy drink is attracting customers who don't usually consume energy drinks or who do not drink Monster, he said.

Earlier this year, in conjunction with their #DreamCrazier campaign, Nike unveiled ten billboards from Downtown Los Angeles to Times Square. The ad features fencer and Olympic medalist Ibtihaj Muhammad, rejoicing over a victory while wearing her Nike brand hijab. Social, cultural and political movements have always played a role in modern-day marketing. Still, with so many hotly contested issues on the minds of Americans womens rights, sexual identity, immigration, racial bias, etc. To succeed in social movement marketing, the key is (as always) authenticity.

Pepsi's plan to reduce plastic waste includes ditching plastic bottles for cans. The company said Friday that its Aquafina-brand water will soon be sold in aluminum cans at US fast food and restaurant chains beginning as soon as next year. "Tackling plastic waste is one of my top priorities and I take this challenge personally," PepsiCo CEO Ramon Laguarta said in a statement. The company said Bubly, its line of flavored sparkling water, will now only be offered in cans. Pepsi said it has committed to using only recyclable, compostable or biodegradable packaging by 2025, and it's pledged to make new plastic bottles using 25% recycled material.

Pepsi says it will no longer use the sugar substitute aspartame because of public perception the chemical is dangerous. CBSN's Anne-Marie Green and David Begnaud talk about what the change means for consumers

On April 23, 1985, Coca-Cola Company introduced a product it was sure would be a hit: new Coke. The soda was intended to stave off rival Pepsi, which had been gaining on Coke's market share. The new Coke flopped in such a titanic way that it stirred nationwide campaigns aimed at bringing the old Coke back. As Heba Kanso reports, the 77 days that followed the launch taught Coca-Cola a valuable lesson.

On April 23, 1985 Coca-Cola launched a new soft drink to replace its original formula. The new Coke was supposed to help the company stave off a surge by Pepsi. But the new product turned out to be a major flop. In this report, former CBS News correspondent James McManus profiled the new beverage for the "CBS Evening News."

Flashback 1996: Man sues Pepsi to win Harrier Jet The Pepsi promotional campaign was meant to entice people to buy Pepsi in exchange for points that could be redeemed for prizes. They ranged from sunglasses, to t-shirts, and even a Harrier Jet. But when a 21-year-old business student collected enough points for the jet, Pepsi was taken by surprise. John Blackstone explains what happened next in this 1996 "CBS Evening News" report.

MoneyWatch: Ebola fears send airline stock down; Pepsi cuts calories Airline stocks are down due to concerns that Americans will get too nervous to travel. Also, Pepsi introduces a new 60-calorie soda called Pepsi True. Jill Wagner reports on the day's top MoneyWatch headlines.

Nick Dietz compiles some of the week's best viral videos, including an adorable little girl conducting an choir, NASCAR champ Jeff Gordon pulling another Pepsi prank and a stunning dolphin stampede seen from above. Plus, the HUVrTech "BELIEF" video brings hoverboards to life – but is it real? To see these videos in their entirety, click HERE